Case Study: Product Enhancements for Member Experience & Onboarding
Overview
Client: Elevance Health (formerly Anthem)
Industry: Life Sciences & Healthcare
Project Duration: 24 months
Elevance Health, a leader in the healthcare sector, sought to enhance their digital user experience through their member portal. The main objective was to improve the login and authentication processes and enhance provider data accuracy and performance. Elevance Health partnered with SproutVest to spearhead these critical projects, leveraging their expertise in agile product management and data analytics.
Challenges
Elevance Health faced several critical challenges:
- Improving Login Performance: Addressing issues within the login and authentication flows that were negatively impacting user experience across digital platforms.
- Data-Driven Enhancements: Making significant improvements to provider data accuracy and performance, requiring in-depth analytics and data programming expertise.
- Complex Integration: Coordinating with the Service Oriented Architecture (SOA) team and managing the interface between onshore and offshore teams.
- Navigating a Complex Environment: Working within a large enterprise environment, necessitating persistent efforts to gather information and make informed decisions.
SproutVest tackled these challenges by leveraging their proficiency in agile product management, data analytics, and solution architecture.
Results
SproutVest achieved remarkable results for Elevance Health:
- Enhanced Login Performance: Conducted extensive data analysis to identify issues and implemented strategic recommendations that significantly improved login and authentication performance.
- Improved Provider Data: Led the provider finder scrum team to make substantial enhancements to provider data accuracy and performance, resulting in a more reliable and user-friendly experience.
- Effective Integration: Successfully managed the interface between the SOA team and the onshore/offshore teams, ensuring seamless integration and collaboration.
- Agile Project Management: Applied agile methodologies to streamline processes, enhance efficiency, and deliver high-quality results on schedule.
Why SproutVest?
SproutVest, LLC stands out as the ideal partner for overcoming similar challenges due to their:
- Expertise in Data Analytics: Demonstrated ability to deeply analyze data to uncover insights and drive meaningful improvements.
- Agile Product Management Skills: Proven track record of utilizing agile methodologies to manage projects and deliver high-quality outcomes.
- Solution-Oriented Approach: Proficiency in navigating complex environments and persistently pursuing effective solutions.
- Collaborative Integration: Expertise in managing interfaces between various teams, ensuring smooth and efficient project execution.
By choosing SproutVest, clients can expect innovative solutions, streamlined project execution, and substantial improvements in their digital product performance and user experience.